Air Canada signs deal for cabin crews to fly with Bentley luggage

MONTREAL - Canadian leather goods retailer Bentley says it has signed an exclusive five-year agreement to supply luggage for Air Canada's flight attendants.

No financial terms of the deal were provided but Air Canada has about 7,000 flight attendants. A agreement for pilot luggage was renewed last year.

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The head of in-flight services for the country's largest airline (TSX:AC.B) said Bentley will provide the durable luggage that is required by Air Canada's staff.

Anup Anand said Bentley worked with Air Canada to design the most functional cabin crew luggage to date.

The new luggage began to be distributed Monday to Air Canada flight attendants.

A spokeswoman for Bentley said the Chinese-made pieces won't be available for sale in its stores and the three-piece luggage set will only be used by the mainline carrier, not its new Rouge discount brand.

Montreal-area company Novacap last month announced it was acquiring Bentley Group, which has more than 400 stores under the Bentley, Access and Unic banners.

Winners founder David Margolis became chief executive, replacing Bentley Leather's founder Andy Chelminski, who retired 25 years after founding the company with a single store in St. John's, NL.

Bentley is now one of Canada's leading retailers of handbags, wallets, luggage and bags.

Note to readers: CORRECTS to only for use by flight attendants, luggage made in China.

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